NJSBA & NJSBA Section/Committee members are eligible for special discounts - login to see your discounted rate for this program.
Bill Jawitz Bill is the founder of SuccessTrackESQ and has been working exclusively with attorneys since 2002. He helps attorneys, whatever their current level of success, learn how to run their practices even more successfully, while becoming happier practitioners in the process. Bill’s clients speak of his knack for understanding them and motivating them to learn new ways of thinking and behaving that result in less stress and increased profits.
A frequent CLE presenter who consistently receives high scores for content and style, Bill has conducted over 90 programs for numerous Bar Associations, and has been brought in by law firms and corporate legal departments to conduct training and to guide them on wide-ranging practice management projects.
The days of the generalist are fading fast. Go-to attorneys are sought out by prospective clients and referral sources because they’re known to get results for clients with very specific needs. Whether you are decades into your career or just starting out, whether you already have a relatively tight practice focus or want to create one, the more effectively you communicate that specific focus to the right communities, the more high-quality work you’ll get. There are riches in niches – as long as you build and maintain your niche properly. Packed with over 20 examples of successful niche practices from big and small firms alike, this fast-paced program will provide you with everything you need to know to develop and/or deepen your own niche including: • Determining which niches are right for you to develop • Creating authentic differentiation • The profitable economics of a niche practice • Building increased web visibility • Reaching the right audiences • Communicating your abilities and experience • Delivering “added value” – as deemed so by your clients • Researching sustainable industry trends to tap • Embracing the ethics of niching (aka, the “specialist” question) Some attorneys fall into niche practices by accident. Others build them strategically. Register today and learn how to build a practice that is satisfying, profitable, and sustainable.
Register for: Time Management: How to stay on track and find more time for the things you need to do! from 9:00 AM to 1:00 PM
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Developing (or Deepening) Your Niche: Discovering How the Power Focus Can Enhance Your Practicefrom 2:00 PM to 5:00 PM for only $220!
Earn up to 7.8 credits, including ethics! Click here for the registration form.
NJ CLE:
Door Registration: $180 S11402U5